Mobile marketing & campaign services
COLONY lets you run end-to-end competition campaigns. The system has built-in providers such as SMS and USSD, as well as the ability to integrate with and aggregate data from social media such as Facebook, Twitter, Instagram, websites, and apps.
Prize sourcing and fulfillment
We know just how daunting it can be to deliver prizes to your winners. Over the years COLONY has managed to build reliable partnerships with Courier companies, retail partners, Travel agencies etc. that assist with an effortless fulfillment process.
Data segmentation & profiling
Your campaign! Your customers! Your data! Segment your customers, cut your budget and achieve more on your ROI by communicating mostly with those who actually buy your products.
Data augmentation & cleansing
Gather data from your campaign’s interactions and use your database to plan not only for your next campaign but for other functions in the promotional mix such as direct marketing, instore promotions, research etc.
Audience segmentation & targeting
Our technology allows us to digitally immerse all mobile databases in South Africa. Simply let us have any existing mobile database or ideally one we have created for you and we will be able to target these users across the South Africa web with highly targeted messaging with no wastage.